Educate Consumers about Food Safety Technology
It seems the world has gone truly global. Whether it’s using your debit card instead of having to change currency, or having great translation capabilities at our fingertips thanks to sophisticated algorithms made available to everyone, or even being able to see and talk through one portable device with friends in Spain while texting with a friend in Japan on another! Global food safety is another area where tools and technology are constantly evolving to make our lives easier, better, and safer. In the United States, FSMA is addressing this phenomenon.
Almost daily, I find myself reading about new inventions and applications that promise to, not only safely deliver food from across the globe, but also accurately track the steps food takes to get to consumers. Yet, outbreaks, recalls, and traceability issues continue to occur. Whole genome sequencing (WGS) is but one of the technologies being applied to food safety while improving tracking capabilities and changing ideas about accountability.
At Stop Foodborne Illness, we encourage more public dialog to, and education among, consumers regarding advances in food safety technology, including traceability. Consumers need to know that although the struggle with outbreaks is still very real, there is continuous research and significant improvement being made in the effort to keep the food supply safe. I wonder sometimes if there should be a one-stop food safety technology website where consumers could go learn more about how food is grown, processed, transported, and tracked, while listing recent advances, and what is next to come in food safety technology.
We believe there is a great need for consumers to be educated about, and feel confident in, the security in their food supply. Being able to eat healthy food without the fear of illness is imperative. As advanced technology brings a reduction in foodborne outbreaks and recalls, trust will build and grow. It’s a circular process. Sharing what we know with the public advances food science and technology, instilling confidence along the way.
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